omniture

金巴利担任第75届戛纳电影节官方合作伙伴

Campari Group
2022-05-23 10:51 6942

为了庆祝第一年担任戛纳电影节官方合作伙伴,金巴利举办了一场壮观的晚会,向人们展示精彩的电影故事

法国戛纳2022年5月23日 /美通社/ -- 在担任戛纳电影节(Festival de Cannes)官方合作伙伴的第一年,标志性意式红色开胃酒品牌金巴利续突破创意边界,将其红色激情带到世界著名电影节第75届盛会现场,演员兼制片人艾格·拉米瑞兹(Édgar Ramírez)等一众国际影坛名流现身今年的戛纳电影节晚会。

Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes attends an unforgettable evening to celebrate Campari’s Official Partnership with the festival.
Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes attends an unforgettable evening to celebrate Campari’s Official Partnership with the festival.

金巴利延续了其在电影领域的现有传统,在戛纳市中心会场举办此次盛会,诚邀每一位嘉宾成为金巴利世界的主角。此次盛会精妙绝伦,不容错过!嘉宾们置身其中,纵享一系列独特体验,十字大道全程展现出诸项活动,街道两旁的霓虹灯五彩斑斓,直冲夜空。

这场晚会是金巴利突破预期极限和超越叙事学范畴的最新示例。盛会还引入一座神奇的黑立方,邀请嘉宾在进场时回答一个反映自身对电影偏好的问题,黑立方将据此激活嘉宾所喜爱的视觉环境。然后嘉宾可品尝隐藏酒吧的调酒师精心调制、在展墙内传送的特殊鸡尾酒。

金巴利品牌与电影的渊源始于20世纪20年代,其前身是一个以有趣而神秘的方式表达其红色激情和创造力的平台,其中包括1984年与费德里柯·费里尼(Federico Fellini)在电视广告方面的非凡合作。金巴利品牌背后的丰富故事延续到其最近宣布的《金巴利激情礼记》(Campari Red Diaries),这是讲述佐伊·索尔达娜(Zoe Saldana)、安娜·德·阿玛斯(Ana De Armas)等著名表演及导演传奇人物的一系列短片。

电影节盛会当晚,嘉宾们将受邀品尝由加莱里亚坎帕里诺酒吧(Camparino in Galleria)精心创造的金巴利鸡尾酒佳酿。坎帕里诺酒吧是于1915年在米兰埃马努埃莱二世拱廊街开设的传奇酒吧,目前雄居2021年世界50家最佳酒吧榜单第27位。

为了庆祝金巴利第一年与戛纳电影节正式合作,加莱里亚坎帕里诺酒吧创造了一款专供戛纳电影节红毯享用的特制鸡尾酒。这款鸡尾酒完美平衡地混合了金巴利与海波浪龙舌兰(Espolòn Tequila Blanco)、海叶注入到菲诺雪莉酒、琴夏洛白香苦艾酒、雷根侄子白郎姆酒,配有盐渍糖浆和酸橙,并加饰橙皮。鸡尾酒的清新口感和咸味香调激发了电影节红毯充满活力的地中海氛围,而金巴利的永恒多功能性则凭借这款鸡尾酒的苦味和独特红色得以补充。金巴利认为,每款鸡尾酒都是一种永恒的创造,背后蕴含感人的独特物语,而这款鸡尾酒则讲述了一段真正超越常规的故事。 

巴利集团全球营销总监Julka Villa对此评论道:"在第75届戛纳电影节期间,金巴利活动为我们提供了一个令人兴奋的机会,我们可以借此邀请电影行业和电影爱好者中的重要嘉宾欢聚一堂,共同沉浸在金巴利体验当中,彰显该品牌在电影领域所秉持的传统创意和创新。金巴利坚信,伟大的故事敢于打破常规,永恒展示创意和激情的精髓,我们所举办的精彩活动是将这一红色激情带到世界著名电影节的完美契机。"

请关注金巴利的社交媒体渠道了解更多信息:@campariofficial。

#Campari #Cannes2022 #RedPassion

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Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes toasts to Campari’s first year as an Official Partner of Festival de Cannes at an unforgettable evening that saw each guest become the protagonist of a series of immersive cinema moments.
Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes toasts to Campari’s first year as an Official Partner of Festival de Cannes at an unforgettable evening that saw each guest become the protagonist of a series of immersive cinema moments.

 

Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes attends an unforgettable evening that saw each guest become the protagonist of a series of immersive cinema moments.
Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes attends an unforgettable evening that saw each guest become the protagonist of a series of immersive cinema moments.

 

As Official Partner of Festival de Cannes, Campari continues its legacy within the cinema industry by playing host to guests at an unforgettable evening of immersive cinema experiences, marking the brand’s first year as Official Partner the world-renowned film festival.
As Official Partner of Festival de Cannes, Campari continues its legacy within the cinema industry by playing host to guests at an unforgettable evening of immersive cinema experiences, marking the brand’s first year as Official Partner the world-renowned film festival.

 

Official Partner of 75th Festival de Cannes, Campari, served cocktails created by Camparino in Galleria; the legendary bar opened by Davide Campari in 1915 that is positioned as number 27 in the World’s 50 Best Bars list 2022.
Official Partner of 75th Festival de Cannes, Campari, served cocktails created by Camparino in Galleria; the legendary bar opened by Davide Campari in 1915 that is positioned as number 27 in the World’s 50 Best Bars list 2022.

 

 

消息来源:Campari Group
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